Right from the start Punto de Vista has set out to be a festival attentive to the need to ensure real gender equality in its field of action. The film industry is still working on mitigating inequality, so it is essential to strive to change this situation. The need to programme films made by both male and female directors, use inclusive language and highlight women film-makers whose work has not been sufficiently recognised forms part of Punto de Vista's everyday work.
NICDO, the body organising the festival, has an Equality Plan with guidelines on inclusive language and since 2019 has had a protocol for action to prevent sexual harassment and harassment at work which is common to all public companies.
Also, since 2022 the festival has worked to be a family-friendly event by setting up the Punto de Vista Playscheme: The Red Balloon. This gives it a place for children between six months and twelve years old that can be used by staff, festival pass holders and the general public over several days of the festival. This initiative, set up jointly with CIMA, the association of women film-makers and audiovisual media, and the Parenting at Film Festivals group, is run by Ludoteka Zorionak Kids & Party.